A Cross Blog Conversation with Kelly McCausey …

Tip: I have added a lot of links off of the page today and I know that can confuse and frustrate some readers so I thought I’d offer a quick tip. If you’d like to continue reading this post but would like to see what I’m referring to in the links you can hold the “ctrl” button and then click on the link. This will open the page in a new window (so you can view it and still be here on the post page).

I’m so excited!!!!!! Things are really heating up in the Hot Summer Seminar Series that one of my favorite WAHMs, Kelly McCausey, has put on for us (for those who aren’t familiar WAHM = work at home mom). The series is made up of weekly WordPress training seminars and so far the information has been outstanding!

I am one of the speakers and I’ll will be presenting my seminar on gaining RSS subscribers on Wednesday, July 21, 2010 so I hope you’ll join us.

Now, Kelly does a “cross blog conversation” with the presenters for the seminar and I’m “up” this week. You can read her post here: Suzanne Franco, I Want to Know …

The questions she has asked me regarding the Blogging Idol contest are:

  • Were you nervous about putting yourself out there?
  • Did you see the competition as a way to really push yourself?
  • Were you concerned about perhaps not performing well?

Were you nervous about putting yourself out there?

Kelly, I first heard about Blogging Idol during Season 1 and I was totally intrigued by the whole concept. It was too late for me to enter but I knew if there was another season upcoming I wanted to be a part of it. When I heard there’d be a second season I couldn’t wait to apply.

As for being nervous I guess I didn’t really even think about that. Ignorance is bliss right? LOL. The part that made me “nervous” or uncomfortable was asking others for help. I think a lot of us struggle with this issue don’t you? I especially see this in women … we are typically the care givers and are used to taking care of those around us but we really struggle when I comes time to ask for a favor in return. I sometimes felt bad asking for help and somewhat nervous about what others would think about me asking. *sigh* Silly huh? I am also a total technophobe so anything that had a technical aspect made me very nervous and upset (adding the RSS optin, adding plugins, adding banners, etc.). I almost didn’t even apply because Daniel required us to add the Feedburner account and chicklet to our blog.

Did you see the competition as a way to really push yourself?

I did indeed see the competition as a way to push myself; in fact, I think that was truly my real motivation for entering the competition. It wasn’t really for the money or the prizes at stake but I really wanted to participate in some good old fashion competition! I did push myself really hard during that month. I worked around the clock usually getting 4 hours of sleep a night. I enlisted the help of my family – Ken did most of the cooking, he and the kids really helped out with the cleaning, and I spent most every waking moment online. Between the writing/blogging and the promoting it was full time work for sure.

The contest was open to blogs with 0 – 2,000 subscribers. I started with 50 subscribers and actually those were people who I mentioned the contest to and they came over and subscribed prior to the contest. LOL. In fact, I didn’t really even understand what an RSS feed was when I applied so I had my work cut out for me. Obviously, it is much easier for someone with 1,000 or 2,000 subscribers to increase their subscriber base because they already have traffic, momentum, readers to ask for help, etc. so I really didn’t know if I stood a chance at winning but I knew I’d give it my all. For those not familiar we were awarded points for (a) gain in RSS subscribers, (b) reader votes, and (c) judge votes. I didn’t think I stood a chance at the point for RSS subscriber gain so I knew I’d really have to “shine” and impress people by using unique strategies … and getting creative paid off in the voting.

Were you concerned about perhaps not performing well?

Truthfully, I wasn’t really concerned about not performing well, but there were a few times that I felt like giving up (from sheer exhaustion). But once I got my kids involved there was no way I would have quit! I really used this contest as a way to show my kids that if you want something badly enough you will get it. You have to be willing to work hard without giving up and you have to want it more than anything else (or in the case of a competition … you have to want it more than anyone else).

I would encourage anyone reading to truly “go for it” when they have a goal in mind. Like they say, “If you shoot for the moon and fall short … you’ll still land in the stars.”

My Question for Kelly …

So Kelly … you’ve shared that you have 60 subscribers to your blog and I’d love to help you increase that!

What have you done to gain RSS subscribers and what is the next step planned to grow your readership?

I see you on Twitter a fair amount and you have a good number of followers. One thing I know has increased my subscribers was adding a Twitter landing page on my blog: http://www.suzannefranco.com/twitter On this page I encourage visitors to subscribe to my RSS feed (and to follow me at my other social media pages online). I then added that page as the link in my Twitter profile (as opposed to my main/index page). What do you think of that idea?

Well … a “Thank You” to Kelly and a big “Thanks” to all of you for reading guys … leave your comments … and any questions you have below. If you haven’t done so go over to Kelly’s site and read her post and why don’t you go ahead and subscribe to her RSS while you’re there? LOL *SmiLes* Suzanne

Kelly’s Post to me: Suzanne Franco, I Want to Know …

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Blogging Idol Secrets Revealed eBookGlad you're here! I wrote my first eBook, "Blogging Idol Secrets Revealed," and it's my FREE gift for those who supported me in the Blogging Idol competition (and for my new online friends too LOL).

Go download it and learn how I drove new visitors and grew my RSS subscribers by over 800% ... in 30 days flat! Let me know what you think of the book ok?

Blogging Idol Secrets Revealed

Hot Seminar Series – All About Wordpress Blogging

Hot Seminar Series – All About Wordpress Blogging

Well … I’m a bit late letting you know about an awesome WordPress blogging seminar series … but it’s definitely a case of “better late than never” on this one.

One of my favorite online marketing-preneurs, Kelly McCausey, has put together an awesome lineup for this year’s “Hot Seminar Series” and guess what … yours truly is one of the speakers. LOL

The sessions started Wednesday, June 16th and they go through August 11th (Wednesday nights at 9:00 p.m. EST). You can either login and to the webinar each week or you can watch and/or download the archive afterwards.

There is a great line-up of expert speakers and if you blog (or would like to be blogging) you won’t want to miss this! The nine speakers will speak on everything from themes and plugins to WordPress security … and everything in between.

The summer pass for all of the sessions is very, very reasonable so go check it out now!

Check Out the Hot Summer Seminar Series Now!

I hope I see you there for some of the sessions and of course it would be great to have some familiar “faces” there with me on my night, Wednesday, July 21st at 9:00 p.m.

Come Join Me for the Hot Summer Seminar Series Now!

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RSS Subscribe Box: Does Yours Get Attention? (Video)

Do you have an eye-catching subscribe button on your blog? Here’s what you need to look at …

When you start any new site and you start to invite others to visit your site you will want to decide what you want them to do when they get there. You probably want them to do several things while they’re there so you’ll need to write those out and number them.

If you have a product for sale then you probably want to invite them to a sales page where you have sales copy for your product and their options are either buy or leave.

If you want them to read your posts and find your content valuable then you want to make reading your posts your main focus.

If you are trying to grow a mailing list or RSS subscriber base … then you want those to be the dominant feature.

For my Bikini After 40 site I want my main focus to be on gaining RSS subscribers. Eventually I will offer some nice freebies to grow my mailing list but that will come down the road.

So if my main focus is gaining RSS subscribers I want to (a) put my opt in box in a “prime real estate” area of my blog, (b) draw some attention to it, and (c) ask readers to subscribe.

I put the opt in box in the area that’s called “above the fold.” That means the part of your page that you can see when the page loads without having to scroll down the page. Then depending on where your side bar is located you would want to put it at either the top left or the top right side. Research shows that our eye scans a page in a “z” pattern … starting at the top left side … moving straight across to the top right side … then down and left … and then back across to the right so you’ll want to keep that in mind when choosing the opt in location.

To draw some attention I like to use something animated in the opt in area. I hired Chrissy Jensen to design the opt in area for the site and I think she did a great job. I told her to use the one here on suzannefranco.com as a guide and to make it match the look and feel of the bikini site.

In the box I ask readers to subscribe. Seems obvious but sometimes I just see icons and a field to fill in … and I like to make it a little more apparent that I want them to subscribe. I’m still coming up ideas for something to dangle and a call to action but I’ll get it there eventually.

Here’s the screen capture video I made for you:

So what do you think of my opt in on the bikini site? Do you have some ideas for me? I’d like to entice visitors to subscribe … do I need a good freebie? What info do you think my readership would most appreciate?

Do you know what your number one priority is for your site? Have you focused your efforts and energy there? Is it obvious to your visitors/readers? Do you have any questions I can answer? Let us hear from you! *SmiLes* Suzanne

P.S. If  you’ve enjoyed the post and video would you please take a quick second and share it with your friends on Twitter or Facebook (or your favorite social site) … I’d really appreciate it! ;)

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How I Got My BikiniAfter40.com Site Started

I mentioned here on the blog that I had started a brand new blog where I share my fitness, health, and weight loss progress and that I was going to start sharing how I set up the new blog and how I drive traffic, get readers and subscribers, and how I monetize that blog.

So this is the first post of many where I will share what I’m doing with that blog. Obviously I’m sharing here from the blogging standpoint but if you’re also interested in fitness, health, and weight loss please join us over there on the blog Bikini After 40 so we can all encourage and support each other.

My buddy, Dennis, asked me if men were welcome … Yes, men are definitely welcome (despite the reference to “bikini”) to join us gals and participate there. Some of the topics are geared towards women but much of it is fitness, health and weight loss in general so no worries there.

OK … let’s get started …

Choosing My Domain and Setting Up the Blog

I’ve mentioned here on the blog that I use HostGator hosting and I use GoDaddy for all of my domains. Yes, they are affiliate links LOL but I really do believe I have a system down pat for setting up a new blog very quickly and without any hassle.

Domain Name. First, I choose my domain name. For my niche sites I choose domains that are very … hmmm … full of keywords, but for this site I wanted it to be something fun and catchy. I did however do the keyword research and luckily some of the keyword phrases I set out to tackle (“fitness at 40” and “fitness for over 40”) worked well for the domain I wanted. No, not an exact phrase like I usually try to get but at least it’s got a couple of my keywords in there. LOL.

I log into my GoDaddy account and I purchase the domain name. DURING the purchase there is an option to “Set nameserver.” (see image). Since I already have an account with HostGator I can enter the nameservers while purchasing and then everything is set up almost instantly (instead of waiting the 72 hours they quote). You can get the nameservers from your host or if you have other domains with GoDaddy that are hosted elsewhere you can get the nameservers from inside your GoDaddy account (find them attached to the other domains in your account).

Hosting. Then I go to HostGator via my cpanel and I add the new domain to my account. By the time I’m done doing this the domain is usually up and ready and online. I then go to the Fantastico section within my HostGator account and I add WordPress to the new domain.

I Select a Theme

For this particular blog I decided to go with Squeeze Theme. I am also using it here on suzannefranco.com and I’m starting to really like it (didn’t “not” like it before … I’m just technophobic and resistant to change LOL). Some of the reasons I chose Squeeze Theme for the BA40 site (that “BA40” looks kinda funny huh?! LOL) is that it’s (a) very easy to work with within the admin panel and doesn’t require a lot (if any) coding for what I need to do, and (b) I can add some “squeeze” pages for some optin pages (an example would be here on the sf.com blog http://www.suzannefranco.com/blogging-idol-secrets-revealed-ebook/). A “squeeze” page is typically a page that promotes something specific and visitors/readers no place to go but to buy/optin or leave. The one I used is a modified version where they can still see the main navigation buttons at the top but there is no sidebar to distract them.

On BA40 I will offer some free eBooks and possibly email mini-series so that I can grow my email list.

I Dressed It Up

OK … well I didn’t personally dress it up! LOL. I hired the very talented Chrissy Jensen (<– love her!) to do that for me. Initially she did the header and the color scheme (header, background colors, heading colors, link colors, etc.). This can all be changed within the Squeeze Theme admin area but I’m not creative at all so for me it’s best left to a professional. I also hired her for the optin box and some other graphics but we’ll get to those in an upcoming post.

I Defined My “Purpose” for the Blog

We often have ideas swimming around in our heads about a business and we never really map it out from start to finish.

When I first had the idea to do a blog about my journey to lose weight and get healthy it was more of an online journal to keep myself accountable. As I thought more and more about it and visited other blogs with a similar “niche” or “theme” I realized that I would eventually reach my goals and I would love to help others get there too. If you’ve known me for any amount of time you’ll know that’s what I enjoy most about being online … meeting new people and helping them as much as possible.

I have tried a lot of ways to lose weight … some have worked and some have failed. I would love to share what they are and the reasons I believe they worked or didn’t work.

I also have access to a great fitness trainer who is also a personal friend. I explained the blog to her and told her that I’m very lucky to have her helping me. I know that readers who don’t have access to a personal trainer will assume that it’s the reason I will succeed and the reason they can’t. So … I will be getting help from her to show my readers how they too can get in an incredible workout. She will show us effective home workouts we can do without any fancy club or equipment. Pretty cool huh?

So the purpose is to keep myself accountable and to help as many people as possible. When I find ways to actually monetize the blog I am open to that too. This is in stark contrast to the niche sites I set up that are simply there to drive traffic and/or sales to make me money! This one is very personal and I’m very passionate about it! The money will come when it’s time.

I Wrote Out Some Post Ideas and Outlined the Categories

I got a Word Doc started with my topic and post ideas … and after reviewing those I was able to define some of my categories. These will change as time goes by and I find my “groove” on the blog but it’s important to have some type of an outline to get started … or you WON’T EVER START!

(Side Note): Speaking of STARTING … I’ve said time and time again the biggest reason I believe people fail online is they simply never get STARTED!!! This isn’t brain surgery guys! It isn’t rocket science! Just take an idea … any of the hundreds you have swimming around in your head … and take that leap ok? What’s the worst thing that could happen? I can tell you … the worst thing that could happen is that you change your mind and you’ve spent $7.50 on a domain and you don’t keep it up and move on to something else. You will still have your hosting and you just start again and see if something else sticks. Come on … give it a go!

Get the eBook So You Can Follow Along

OK … that is a brief overview of how I actually got the blog idea off of my chest and onto the net. Next I’ll start using the very techniques I’ve outlined in my “Blogging Idol Secrets Revealed” eBook to drive visitors and subscribers to the blog. If you haven’t downloaded it yet you really should check it out so you can follow along.

Do you have any questions so far? Do you have the eBook yet? Have you implemented any of the ideas so far? What would you most like to see step-by-step (in more detail) while I build and promote my new blog? I’m here to help so just tell me what to do ok? *SmiLes* Suzanne

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Come Check Out My Newest Site! (Video)

Well … we’ve planned our next trip to Mexico and I’m soooo stoked! In early June we’ll be taking kids down to the resort where we took our honeymoon, Dreams Puerto Aventuras, in the Riviera Maya area about 45 minutes from Cancun. It’s an all-inclusive resort and we’ll be totally spoiled. LOL We’ll also be in our bathing suits much of the time … so that means the race is on for me to lose some weight and tone up.

Since I was journaling my food and exercise and taking before and after pictures I decided to put up a blog and share my tips and ideas with others who would also like to look great in their swimsuit http://www.bikiniafter40.com. Why am I sharing that with you? Well, I am building this blog from the ground up so I thought some of you might want want to follow along and see what I do to set it up, to drive traffic, build backlinks, do the SEO, monetize, etc.

If you’d be interested in watching me I’ll be posting every so often here on the blog at suzannefranco.com and I’d love to hear any questions you have about what I’m doing with the site. I’d also love to have your feedback on the blog itself. What do you think of the concept? Of the look and feel? Of the content? All thoughts are welcome of course!

Here’s a video message:

Please leave me your comments and let me know what you’d like to learn about my new site and I’ll address it here on the blog. *SmiLes* Suzanne

P.S. If you’re looking to lose weight and/or tone up … or interested in health and fitness in general I hope you’ll join me over on the new site so we can support and encourage each other ;)

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Are You Sexy? We’re About to Find Out!

I love finding new gadgets for my blog that are not only cool but that serve a function … like helping me blog better or something that helps me promote my blog.

I was visiting my friend Dawn’s blog (about Social Media and Isagenix <— a nutritional cleanse I’m using to lose weight) and while I was commenting I saw her awesome “Sharing is Sexy” plugin and I just had to have it!

It’s a social bookmark plugin that you can display on your posts and/or pages that easily allows your visitors to share your content (you can also use it to quickly bookmark your posts – which you should always do right?).

They have most all of the sites there to choose from and you can simply add the ones you want by checking a box. You then drag them into the order you want them to display in on your site.

So now for the real question … are you sexy? Go ahead … try it! Give me a Retweet, send my post to Facebook … Stumble, Digg … Mister Wong (ß—- one of my personal favs) … and leave me a comment and tell me just how sexy you are! *huGs* Suzanne

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Blogging Idol Secrets Revealed

Blogging Idol Secrets Revealed

(How I Gained Over 500 New RSS Subscribers in 30 Days Flat)

So … I wrote my first eBook and you’re in luck … I’ve decided to give it away for free!

I asked a few online friends to give it a read-over and let me know what they thought. I got great feedback … in fact, they all said I was crazy for giving it away … thought I should sell it and make me some money LOL (even had a couple requests for an affiliate program).

Well … I got a lot of support during the Blogging Idol competition so this is one way for me to “pay it forward.”

I share tips and ideas for driving traffic to your blog and I share what I did to get my visitors to actually subscribe to my blog. I tried to be as thorough and detailed as possible with step-by-step instructions and screenshots for many of the tips.

There’s a lot of really good information in the eBook … but the sad truth is that most people who read it won’t actually implement the ideas. As I’ve always said … if you want to succeed online you’ll have to actually work at this business.

I’m here to help in any way I can but I’m sure you can understand that I can’t (won’t) do it for you … you’ll need to put in the work yourself.

So – have you downloaded the eBook? If so, what do you think? Do you have any questions for me? Do you plan on implementing any of the tips/ideas? Do you have any tips to add to the list? Let us hear from you! *SmiLes* Suzanne

P.S. I’ve already had readers asking if they can give the eBook away … and I’m sure your readers would love that! I do ask that you please link your friends/readers to: http://www.suzannefranco.com/blogging-idol-secrets-revealed-ebook/ (to the download page).

P.P.S. A “thank you” to Brenda who wrote a review of the eBook here: http://gibraltarconnected.com/review-blogging-idol-secrets-revealed-free-e-book and you can find her on Twitter: @brendacuby

Download the eBook here:

Blogging Idol Secrets Revealed: How I Gained Over 500 RSS Subscribers in 30 Days!

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Link Love

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<—— A quick reminder to Retweet if you enjoy the post … Thanks!

 

Well … I love to read other blogs and I “get to” as many as time permits throughout the week.

I’ve always loved when other bloggers share their favorite posts and I’m going to share mine from this week (they were not all written this week but I just discovered them LOL).

In no particular order:

Comply With the FTC’s New Blogger Disclosure Rules With Amusing Icons

Adam Ostrow wrote a post and included some awesome (funny) icons designed by illustrator, Jeannine Schafer. They are icons/images for those of us who are trying to comply with the new FTC rules. Check them out!

 

Looking To Get More Twitter Followers? Then Check Twitfever.com

Daniel Scocco, Daily Blog Tips, has a new Twitter tool (Twit Fever) that will help you get new (targeted) followers. It has some awesome features including: multiple account management, follow from profile tool, auto follow tool, mass unfollow tool, auto tweet tool, retweet club, statistics, and more.

I’m currently trying out the tool and I’ll be doing a full review here soon.

 

Why I Created My 100 Fresh Blog List of CommentLuv for Daily Comments?

I ran into an awesome list of blogs written by Hesham, Zebida.com, where he’s outlined blogs that use the CommentLuv plugin. I honestly didn’t even know I was on the list LOL … but I am and I’m thrilled to be there.

 

How Much Did We Make on Amazon This Month?

I read this awesome post by Wanda and Paula, AffiliateBlogOnline.com, where they discuss their decision to integrate the Amazon affiliate program into their niche stores and they are kicking ass with it! This really motivated me because I’m just getting started with Amazon now that my eBay earnings are headed south.

This is a must read for affiliate marketers!

 

I AM NOT HAPPY AS I CLOSE MY DAY!

Well, I was saddened to read Ginger’s post on AttentionTargetShoppers, where she posted about how her BlogSpot blog was flagged as spam and could be shut down by Blogger. I have never been a fan of using a hosted/community blog service for a business blog and this is a perfect example. She posts awesome coupons and shopping help so at her busiest time of year it’s natural she’s going to post more frequently … this should NOT cause her to lose the blog she’s worked so hard on over the years. I will reiterate … BlogSpot/Blogger and WordPress.com blogs are great for hobby blogs …  but not for business!

I’m so sorry this happened to Ginger and I’m happy to see that she’ll be moving over to a self-hosted blog (UPDATE: New Blog: http://attentiontargetshoppers.com/).  

Do you do any link love type posts on your blog? As a reader do you find them helpful and/or interesting? How was your week? What do you have planned for next week? *SmiLes* Suzanne

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Problems Adding Video to the Blog …

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<—— A quick reminder to Retweet if you enjoy the post … Thanks!

As you may, or may not have noticed, some of the videos I have added to the blog take longer to load than others. This usually happens when I host the videos myself due to their size and/or length (as opposed to embeding them from YouTube for instance).

I’ve added several videos to my blog for the Blogging for Bucks BootCamp and I’ve never run into any problems while doing so. I’ve been trying to troubleshoot this and make sense of why this is happening.

I don’t know yet but one guess is that for the BootCamp I posted the videos on static pages as opposed to using a blog post type entry.

I’ve tried the same video format that I’ve used in the past and I’ve even played around with some other formatting and it’s pretty much the same result. I have always used the video upload button in the admin section (image below) and I use .swf format like I’ve always used in the past) so I’m not sure why this is causing so many problmes.

video-upload-button1

I have posted the last video lesson/tutorial (Keyword Research) onto a static page and then I’ve link over to it … and we’ll see if we have better luck with it this way.

I have edited the post here: http://www.suzannefranco.com/keyword-research-my-tactics-and-formulas-video-tutorial/ and I’ve placed an image of a player there so that when you click on the player it will take you to the static page with the actual video. Here’s a direct link to the video page if you want to check it out: http://www.suzannefranco.com/keyword-research-video-tutorial/.

I’m hoping this will cut down on the load problems we’ve been experiencing, as well as, the problems with the RSS emails that go out when I post.

Meanwhile, I will be searching high and low for some answers so we can all learn from this. Thanks for your patience. *SmiLes* Suzanne

P.S. Did you have any problems loading the posts that had video in them? If so, which ones? What browser were you using? Do you use video on your own site/blog? What format do you suggest I use? Any feedback and/or help would be greatly appreciated. ;)

P.S. To create the videos … I’ve used both Camtasia screen capture software and I’ve used my Flip Ultra camera and then imported the file into Camtasia to edit and product it.

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Brainstorming Your Business – What If? (Part 3 – Audio Tutorial)

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I did a couple of posts about brainstorming (Part 1 and Part 2) and if you did the exercise you should have two lists of topics that you are passionate about. Do any of them jump out at you? Are there any topics on there that if you spent several hours a day researching, reading, and writing about you would lose track of time? Something that you’d talk and/or write about whether you got paid or not? If so, you might want to explore it further for a new online business.

Now … here’s the part where I want to interject some wisdom.

I want you to answer this question … honestly. How long have you been thinking about starting an online business? Has it been two months … six months … a year or two? I meet and converse with a ton of people online and I am always amazed (and sad) to hear how long people have been searching for the “perfect” online business … so they NEVER get started!

What If?

I’d like to ask you something … what if??? What if you just picked one of these topics and got started … NOT knowing at all what you’re doing … having no business plan … but just decided TODAY that you are going to give something a try??? How does that feel to you? Scary? Exciting? Relief? Come on! Let’s do this! Quit researching, reading, and writing your ideas down … and watching what seems like everyone around you do this … just do it … TODAY! OK?

Now with that said I want you to know that it’s almost certain that you will start more than one online business so the one you start with does NOT have to be perfect … or even great. You just need to get yourself started and you can make changes and adjustments along the way. You can even scrap it and start all over if it’s not working right?

So … are you willing to get your new online business started? I’d personally suggest getting started with a self-hosted WordPress blog because you can do so much to that platform that you can start almost any type of business with it … and again … you can always make changes down the road as you get the hang of things.

I’ll make you a deal. I use and promote HostGator hosting and I love them. If you’re willing to use my affiliate link for your new hosting account (or transfer to them) I will personally help you get your hosting set up and get your domain purchased and pointed to your hosting account. Then I will help you get WordPress set up on your new account and give you some basic pointers on where I’d start and we’ll get you up and running for your new business very quickly. Basically you can get your business started with my assistance and guidance for under $8 bucks using the links and coupons at the very bottom of this post!

So … what do you think? Are you ready to quit sitting on the sidelines and start to play this game? I can help … so just let me know! *SmiLes* Suzanne

Have you been searching the net looking for the perfect business? Are you afraid to get started? Do you want my help with this? Please reach out and tell me what’s up! Let us hear from you in the comments below (or via Contact page).

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